Chocolate City and EbonyLife TV have announced a strategic partnership called ‘Chocolate City Unsigned’, a genuine homegrown reality TV show created to search for the next Africa’s biggest music star, spearheaded by Chocolate City, one of Africa’s biggest indigenous record labels, and EbonyLife TV, Africa’s first Global Black Entertainment and Lifestyle network and production powerhouse.
Speaking at the press conference at the Wheatbaker in Lagos yesterday, Jude M.I Abaga CEO/President of Chocolate City Music said the show was aimed at walking ‘the public through the process of making a star with the help of Ebony life’.
Mo Abudu, CEO of Ebonylife TV who also spoke at the press briefing said: ”The unique selling point of the show is the fact it is homegrown”.
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